--- title: "Digital Sales Enablement: Reorganizing Sales Processes in TeamSystem" description: Learn how we supported TeamSystem in reorganizing sales processes with the goal of acquiring and retaining new customers and promoting upselling actions. image: https://www.neosperience.com/hubfs/00_NSP2024_Website/03_Case%20Histories/Loghi%20Clienti/Logo_Team-System.png --- - [ Applied AI ](https://www.neosperience.com/applied-ai?hsLang=en) - [ Digital Enablement ](https://www.neosperience.com/digital-enablement?hsLang=en) - [Success stories](https://www.neosperience.com/en/success-stories) - About     [en](https://www.neosperience.com/en/success-stories/teamsystem-digital-sales-enablement)   |   [it](https://www.neosperience.com/successi/teamsystem-digital-sales-enablement) ** ### [Applied AI](https://www.neosperience.com/applied-ai?hsLang=en) [Applied AI Neosperience's Applied AI transforms innovation into tangible business impact by extending human capabilities and making processes smarter, more agile and future-ready. ](https://www.neosperience.com/en/applied-ai?hsLang=en) [Declaro The AI configurator that turns managing complex products into a powerful planning and sales tool. ](https://www.neosperience.com/en/applied-ai/declaro?hsLang=en) [Bleen The AI-powered Intelligent Insight Engine that simplifies and improves search through semantic algorithms, data augmentation, and an intuitive interface. ](https://www.neosperience.com/en/applied-ai/bleen?hsLang=en) [Automate The AI Intelligent Document Processing (IDP) solution that automates the management and extraction of information from any kind of document. ](https://www.neosperience.com/en/applied-ai/automate?hsLang=en) [Pulse The AI platform that creates a Digital Twin for process monitoring, optimization, and predictive analytics. ](https://www.neosperience.com/en/applied-ai/pulse?hsLang=en) [Lead Champion The B2B lead generation platform that identifies the companies visiting your website with AI. ](https://www.neosperience.com/en/applied-ai/lead-champion?hsLang=en) [Neosperience Health Patient Relationship Management solutions that combine the power of AI with empathy in an omnichannel support suite throughout the patient journey. ](https://www.neosperience.com/en/applied-ai/health-tech?hsLang=en) [Agile Development Services Experience and expertise in development and Cloud to design complex digital solutions for your business. ](https://www.neosperience.com/en/applied-ai/agile-development?hsLang=en) [Custom Solution Engineering Development of customized solutions to enhance processes, decisions, and interactions. ](https://www.neosperience.com/en/applied-ai/custom-solution?hsLang=en) ### [Digital Enablement](https://www.neosperience.com/digital-enablement?hsLang=en) [Digital Enablement Solutions that intelligently connect data, processes, and systems to build the digital architecture that underpins today's business and enables tomorrow's business. ](https://www.neosperience.com/en/digital-enablement/erp?hsLang=en) [ERP Soluzioni di Enterprise Resource Planning su misura per ogni azienda: personalizzate, efficienti, flessibili, scalate e integrate. ](https://www.neosperience.com/en/digital-enablement/erp?hsLang=en) [Business Intelligence Advanced services and platforms to digitize management and control processes and obtain aggregated, usable and integrated data. ](https://www.neosperience.com/en/digital-enablement/business-intelligence?hsLang=en) [CRM HubSpot-based Customer Relationship Management solutions that increase the profitability of sales and contact channels. ](https://www.neosperience.com/en/digital-enablement/crm?hsLang=en) [Digital Experience B2B websites, applications, and omnichannel experiences based on an evolving, reliable, and measurable structure. ](https://www.neosperience.com/en/digital-enablement/digital-experience?hsLang=en) [E-Commerce Modular, flexible, and high-performance e-commerce solutions: customizable to suit your business needs. ](https://www.neosperience.com/en/digital-enablement/e-commerce?hsLang=en) [Retail Revolution Our cloud-based clienteling suite that digitizes the in-store shopping experience and helps you overcome checkout line limitations. ](https://www.neosperience.com/en/digital-enablement/retail-revolution?hsLang=en) [Agile Cloud Services Experience and expertise in development and Cloud to design complex digital solutions for your business. ](https://www.neosperience.com/en/agile-cloud-development?hsLang=en) [Custom Solution Engineering Development of customized solutions to enhance processes, decisions, and interactions. ](https://www.neosperience.com/en/contact-us?hsLang=en) ### About [Work with us Innovation is an ongoing challenge. That's why we're looking for talented, skilled people who want to apply their skills in a stimulating and collaborative environment, working on exciting projects. ](https://www.neosperience.com/en/work-with-us?hsLang=en) [Partnerships We build partnerships based on vision, practicality, and a desire to innovate in a meaningful and sustainable way. ](https://www.neosperience.com/en/partnership?hsLang=en) [Contact us Contact us: we will answer your questions and tell you about the benefits we can offer your company. ](https://www.neosperience.com/en/contact-us?hsLang=en) [Investor Relations We build a dialog with investors, institutions and financial analysts, putting trust at the heart of everything we do. ](https://www.neosperience.com/en/investors?hsLang=en) [About Neosperience We build robust digital infrastructures and develop applied AI solutions, not to replace human potential, but to enhance it. ](https://www.neosperience.com/en/about-us?hsLang=en) ![Image](https://www.neosperience.com/hubfs/00_NSP2024_Website/03_Case%20Histories/02_CRM/11_TeamSystem_Digital%20Sales%20Enablement/NSP2024_Hero_Case_25_Teamsystem.jpg) [Success Stories](https://www.neosperience.com/en/success-stories) # TeamSystem - Digital Sales Enablement ![Neosperience - Case History TeamSystem - Digital Sales Enablement](https://www.neosperience.com/hubfs/00_NSP2024_Website/03_Case%20Histories/Loghi%20Clienti/Logo_Team-System.png) ## Digital Sales Enablement: programmed to sell Through a sophisticated Digital Sales Enablement project, we supported TeamSystem in solving the difficulties of managing customer inquiries and reports present in the CRM and derived from the different channels. In this way, we accompanied TeamSystem on a path of reorganization of sales processes, which enabled the acquisition of new customers and the retention of existing ones, while also promoting upselling actions. TeamSystem Group is one of Italy's leading providers of management software for professionals and companies. Since its inception in 1979, it has stood out for its strong dynamism, which has led it to grow steadily at rates well above the average rates of the national Information Technology market. Today the group has a network of more than 550 facilities scattered throughout the country, divided into Software Partners and direct offices, and boasts more than 1.4 million loyal customers. ![Teamsystem_Azienda](https://www.neosperience.com/hs-fs/hubfs/00_NSP2024_Website/03_Case%20Histories/02_CRM/11_TeamSystem_Digital%20Sales%20Enablement/Teamsystem_Azienda.png?width=1260&height=1260&name=Teamsystem_Azienda.png) #### Challenge ## Making sales processes efficient TeamSystem complained of an inefficient sales process and difficulties in handling inquiries and reports that enter the CRM system daily through multiple channels. In fact, not only does TeamSystem have a very heterogeneous audience (from microenterprise to enterprise), but sales are handled through a mix of traditional (sales agents), telephone (call center operators), and online (e-commerce) channels. It was necessary to develop a Digital Sales Enablement project with the goal of reorganizing sales processes, acquiring new customers and retaining existing ones, while also promoting upselling actions. ![Teamsystem_Case-24](https://www.neosperience.com/hs-fs/hubfs/00_NSP2024_Website/03_Case%20Histories/02_CRM/11_TeamSystem_Digital%20Sales%20Enablement/Teamsystem_Case-24.png?width=1920&height=1280&name=Teamsystem_Case-24.png) #### Proposed Solution ## Introducing digital expertise and tools to support sales We designed for TeamSystem a Digital Sales Enablement path divided into several phases. Initially, we analyzed the company's marketing and sales processes with the aim of thoroughly understanding their dynamics and identified some necessary actions: - align marketing and sales teams to unify and integrate data managed by the two business departments; - introduce marketing and sales automation to enhance customer interaction capacity and thus increase channel profitability. Therefore, we have designed and set up on the CRM platform innovative automation solutions, which place each opportunity or customer in paths that include a series of predefined "stations," ranging from qualifying the customer to different possibilities of action towards him/her, to sending the offer, to closing the contract and forwarding, as needed, automatic communications (emails, messages, documents, etc.). The last phase of the project was devoted to creating the training and coaching course for TeamSystem staff on the use of the new technology platform, to make sure that the processes were fully understood and shared and that the features made available were used profitably. #### Results ## A flow of information that drives sales We built a close collaboration with the various business functions involved, a collaboration that enabled a complex Digital Sales Enablement strategy to be activated in the daily operations of TeamSystem sales staff. Through the creation of specific playbooks, TeamSystem immediately achieved the following benefits: - greater oversight of the "buyer journey" of its customers; - efficiency in communication between marketing and sales teams; - sharp increase in the effectiveness of sales processes; - increased high-margin revenues by offering additional targeted services to existing customers.   **Image Credits: ©2024 [TeamSystem S.p.A. ](https://www.teamsystem.com/)* #### DID YOU APPRECIATE THIS SUCCESS STORY? ## Contact us to find out what we can do for your company. Contact us ## How can we empower your business? Thank you for filling out the form. One of our experts will contact you shortly! ![Copertina Webinar](https://www.neosperience.com/hs-fs/hubfs/Copertina%20Webinar.webp?width=2000&name=Copertina%20Webinar.webp) #### vuoi saperne di più? ## Rendi la tua azienda a prova di futuro con Neosperience. Contattaci ### Rendi la tua azienda a prova di futuro con Neosperience. Grazie per aver compilato il form. Un nostro esperto ti contatterà a breve! [ About us ](https://www.neosperience.com/en/about-us?hsLang=en) [ Investor ](https://www.neosperience.com/en/investors?hsLang=en) [ Contact us ](https://www.neosperience.com/en/contact-us?hsLang=en) [ Work with us ](https://www.neosperience.com/en/work-with-us?hsLang=en) [ Partnerships ](https://www.neosperience.com/en/partnership?hsLang=en) [ Applied AI ](https://www.neosperience.com/applied-ai?hsLang=en) [ Digital Enablement ](https://www.neosperience.com/digital-enablement?hsLang=en) [ Agile Development Services ](https://www.neosperience.com/en/applied-ai/agile-development?hsLang=en) [ Custom Solution Engineering ](https://www.neosperience.com/en/applied-ai/custom-solution?hsLang=en) Subscribe to our newsletter ©2026 Neosperience Spa VAT IT 02792030989 Share capital €1.039.166,10 Quality Management System Certification 9150.NEOS ref. UNI EN ISO 9001:2015 [ Privacy policy ](https://www.neosperience.com/en/privacy-policy?hsLang=en) [ Whistleblowing ](https://whistleblowing.neosperience.com/) built on HubSpot ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "RHEI", "url" : "https://www.neosperience.com/en/success-stories/author/rhei" }, "dateModified" : "2025-05-19T12:29:42.793Z", "datePublished" : "2024-04-23T15:19:23.000Z", "headline" : "Digital Sales Enablement: Reorganizing Sales Processes in TeamSystem", "image" : [ "https://www.neosperience.com/hubfs/00_NSP2024_Website/03_Case%20Histories/Loghi%20Clienti/Logo_Team-System.png" ], "mainEntityOfPage" : { "@id" : "https://www.neosperience.com/en/success-stories/teamsystem-digital-sales-enablement", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.neosperience.com/hubfs/logo%20NSP.png" }, "name" : "Neosperience Spa" } } ```