---
title: "Channel Bridging: Controlling the Supply Chain for Velux"
description: Learn how we offered Velux visibility and control over the entire distribution chain with the goal of gaining a better understanding of the end customer and qualifying salespeople and installers.
---

[Success Stories. Our Best Digitalization Projects. ](https://www.neosperience.com/en/success-stories)

# [Channel Bridging: Controlling the Supply Chain for Velux](https://www.neosperience.com/en/success-stories/velux-channel-bridging)

 Written by [RHEI](https://www.neosperience.com/en/success-stories/author/rhei) | Apr 23, 2024 3:16:05 PM

## Channel Bridging: creating a value chain

Through a structured Channel Bridging project, which involved the company's Lead Management processes and was based on the analysis of qualitative data generated along the distribution chain, we offered Velux the opportunity to control the value chain, deepening its knowledge of the end customer while qualifying installers as trusted professionals.

[View full post](https://www.neosperience.com/en/success-stories/velux-channel-bridging)

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