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Neosurance Among The Top 7 InsurTech Startups in EMEA

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The InsurTech is a relatively young industry but it is already proving to be one of the most vibrant, in terms of innovation and investments. Neosurance has already established itself as a major player, and now has been selected among the Top 7 InsurTech startups in EMEA.

The recognition comes as part of the MEDICI Top 21 – InsurTech Awards, organized to identify and showcase the most innovative startups that are changing the insurance business.

The award was launched at the end of July by LTP, after three years of dedicated research in the insurance and technology space. The aim was to recognize the best InsurTech startups in the world, selected from thousands of applications and almost five hundreds identified players.

After a rigorous screening and evaluation, Neosurance, the scalable and secure Digital Snack Insurance Platform founded by Neosperience and DigitalTech, has been chosen among the best 21 in the world (EMEA, APAC and Americas) and the best 7 in the EMEA.

The award comes in the wave of The Insurance Nexus IoT Europe Award 2016, held in London last June, where Neosurance was recognized as the most innovative company that masters technology to shape the future of insurances by connecting people and things.

The MEDICI Top 21– InsurTech Awards is a further demonstration of the importance of the digital transformation that is disrupting the insurance industry: the Wall Street Journal has called it a phenomenon of huge interest for venture capitalists that continue to invest in innovative startups.

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Neosurance provides the next generation virtual insurance agent for insurance disruptors and reinsurers that want to sell contextual insurances in the age of the customer.

In a world where people live in symbiosis with their mobile devices, companies can gather all sorts of data that tell everything about health. These data can be used to predict the quality of our lifestyle, and personalize the products to offer exactly what the customer wants.

The core of the Neosurance project is the A.I. machine learning system that is able to work with IoT data and to learn on the go. This technology enables insurers to come up with the right insurance proposition precisely when the client needs it, without even having to ask for it.

If insurance firms want to overcome the challenges of the digital transformation, they have to embrace this evolution, and deliver the best insurance experience at every touch point of the customer journey.

This award joins the list of recognitions gathered by Neosperience over the last few years, including 2015 Italian and Alpine Corporate Venture Forum Award. Health Insurance Aviva Award. Top Innovation Award Italy- appointed by the President of the Italian Republic to the best tech company. Mobile Marketing GrandPrix. Gartner Cool Vendor. Red Herring Top 100 Global. The most prestigious global awards in the technology world.

Download The Mobile Engagement Playbook, a collection of relevant insights that'll help you to overcome the challenges of the digital transformation and grow your business exponentially.

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Neosurance Wins The Insurance IoT Europe Award 2016 In London

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While we prepare to salute the arrival of summer, we can add a new prize to Neosperience and Digital Tech boards: Neosurance, the scalable and secure Digital Snack Insurance Platform, has won The Insurance Nexus IoT Europe Award 2016.

The award, hosted as a part of the Insurance IoT Europe Summit in London, has brought together the leading companies at the forefront of the connected insurance industry to celebrate innovation and exemplary performance.

The aim of the Summit was to connect the leading insurers with the innovative companies that master technology to shape the future of insurances by connecting people and things.

Submerged in a world gone mobile, we live in symbiosis with devices that gather and analyze information about our habits and behaviors. Our smartphone, smartwatch, activity tracker, the Internet of Things, different sources of data that tell everything you need to know about health.

In a business perspective, these data can be used to predict the quality of our lifestyle, and tailor-cut the products to fit the needs of customers better. Insurance firms must welcome and embrace this evolution, to overcome the challenges of their digital transformation.

The Insurance Nexus IoT Europe Award 2016 attracted over 150 nominations, divided into five categories designed to put a spotlight on the achievements of companies that are “pushing the envelope in digital innovation, customer engagement, and service differentiation.”

Neosperience and Digital Tech, with their Neosurance participated company and product portfolio, have been selected as the leading Insurance IoT Newcomer, whose idea lays a solid foundation for future growth in InsurTech and Insurance IoT.

This award joins the list of recognitions gathered by Neosperience over the last few years, including 2015 Italian and Alpine Corporate Venture Forum Award. Health Insurance Aviva Award. Top Innovation Award Italy - appointed by the President of the Italian Republic to the best tech company. Mobile Marketing GrandPrix. Gartner Cool Vendor. Red Herring Top 100 Global. The most prestigious global awards in the technology world.

Download The Mobile Engagement Playbook, a collection of relevant insights that'll help you to overcome the challenges of the digital transformation and grow your business exponentially.

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The DCX 7-Steps Checklist [VIDEO]

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What is the most relevant contribution of mobile technology in the everyday life? We live in constant connection, in a world that unravels online and offline at the same time. The evolution of customer behaviors leads to the disruption of business.

Even the reluctant product-centric organizations must switch to a customer-centric approach, in a world where the focus on the digital customers matters more than any other strategic imperative.

How can you engage and monetize customers? How can you foster their loyalty and stay top of mind? When dealing with digital customers, the old marketing questions need brand new answers.

In a mobile ecosystem, the constant flux of emerging technologies shakes up the way you connect and communicate with customers. An excellent product, therefore, is not enough to ensure you a competitive advantage.

You need something more; something that shifts the focus from the inside to the outside. That is the moment when an excellent digital customer experience becomes your most critical differentiator.

The customer experience is the result of all the interactions a customer has with your brand, across the different stages of the customer journey, online and offline. This perception is extremely personal, but it can be influenced by your strategic activities.

How can you improve the perception people have of your organization? What are the essential qualities of the perfect customer experience? What are the requirements to overcome the challenges of the digital transformation?

To answer to these - and many more - questions, Neosperience has crafted the first DCX 7-Steps Checklist, a comprehensive methodology that will help you create memorable mobile moments for customers through every connection they have with your brand, all day, every day.

Launched in 2014, The DCX 7-Steps Checklist has since encountered a growing success. Now it returns with a new look, an introductory video that explains why and how you should realign investments towards mobile to reshape the customer experience and effectively engage and monetize digital customers.

You can also download The DCX 7-Steps Checklist in .pdf version here:

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The Mobile Engagement Playbook

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How can you overcome the challenges of your digital transformation? How can you engage and monetize your customers? How can you deliver amazing, meaningful experiences any time, on any device?

Whatever your industry, right now you are likely trying to find the answer to these questions. Well, now you have a new powerful tool that'll help you find your way, The Mobile Engagement Playbook crafted by Neosperience. And you can download it for free!

The idea of this playbook comes from the evidence that we live in the midst of a revolution that is shaking all traditional business certainties. For decades, organizations have grounded their strategy on the assumption that they could win the competition playing on the quality of their product and the efficiency of their productive processes.

In today's ecosystem, shaped by all sorts of digital and mobile technologies, you cannot rely on the old belief system. We do not simply go online, we live online. We have entered an era where a focus on the digital customers matters more than any other strategic imperative. Your product is still important, but it has lost its weight as main business differentiator.

Simply said, your customers expect that you can provide them not just products, but personalized content and benefits. In a word, experiences. Thus, an excellent digital customer experience - the perception people have of their interactions with your organization - becomes your most critical differentiator.

In today's markets, nothing is more important (and sacred) than engaged and loyal customers. Customer engagement is the key to success, as we move from a product-centric approach to a world where people - not brands - must be the core of every digital strategy. The only way to hack your growth and stay relevant is to stop being self-referential and start focusing on your customers.

"Everything starts and ends with the customer", this is the shift that you must acknowledge. The balance is on the customer's side, thanks to the smartphone, social networks, and mobile apps. In this ecosystem, there are many digital spaces for your brand and products to occupy: virtual reality and augmented reality, chatbots, wearable technology, the Internet of Things platforms.

How can you master customer engagement and play a primary role in a mobile market that has reached 36.7 billion dollars in revenues at the end of 2015?

Being out there where customers live is the first step, but it is not enough. If you think that a bad designed website or a dull mobile app will save the day, you are destined to waste time and money. You need something more: It is time for a new approach that delivers your digital customer experience in 1/10th of the time and with 1/10th of the investment.

This is exactly the path that we try to highlight with The Mobile Engagement Playbook, a collection of relevant insights and content that set one big goal: help you survive and win the challenges of digital transformation and grow your business exponentially.

The Mobile Engagement Playbook offers a complete overview of what is happening around you: the emergence of Micro Moments, the importance of happy loyal customers, the renovation of the rules of mobile app development, the urge to compete on the field of customer experience.

At the end of the journey, you will understand what makes brands like Amazon, Apple, Uber, Starbucks, and Disney so special. What makes them so magic.

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Neosperience Innovations At The First AWS Summit in Italy

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The AWS Summit arrives in Italy and Neosperience could not miss the chance. The 2016 edition has seen the world series of Amazon Web Services Summit for the first time in our country, and Neosperience was at the forefront as sponsor and technology partner of the event.

The Summit, held at Mi.Co. Milano Congressi, presented a unique opportunity for Italian companies to discover the latest news on technological innovation issues, from machine learning to smart data, mobile and the new dynamics of engagement.

Thanks to its vision, which incorporates the knowledge of the customer experience processes, design innovations and mobile development, Neosperience represented at the Summit the solutions that support organizations that face the path of digital transformation, starting from the centrality of the customer.

In a time when marketing certainties fade away, we need innovative tools to innovate products and business strategies. Today, the capability to engage and monetize digital customers, creating memorable experiences on all devices - starting from your smartphone - is imperative.

The Exhibition Area of the AWS Summit became the ideal platform to focus the attention of managers and entrepreneurs on the value of digital customer experience, which even in Italy has now become the priority.

It is no coincidence that Gartner, in a report released last year, has predicted that the digital customer experience will be the primary element of brand differentiation on digital markets by 2020. If you want to stay top of mind, a high quality product is not enough. You need to connect with people and be memorable.

With the testimony of Prada, Dario Melpignano, CEO of Neosperience, anticipated the innovations of the Neosperiece DCX Cloud, focusing on new services that enhance the platform: from machine learning to the evolved membership and loyalty dynamics of the relationship economy, illustrating the best practices and success stories of customer engagement and monetization.

To help you provide a strategic advantage to your organization, Neosperience has crafted the first DCX 7-Steps Checklist, with requirements and insights for a successful digital transformation. Download the free guide here:

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Neosperience Wins The 2015 Italian Corporate Venture Forum Award

Neosperience is off to a great final rush in this successful year, bringing home the 2015 edition of the Italian Corporate Venture Forum Award.

Neosperience has been chosen among 37 innovative companies, awarded as the first Digital Customer Experience Cloud, a leading-edge business technology that empowers organizations to engage and understand their digital customers.

The Italian Corporate Venture Forum Award, organized by Europe Unlimited in cooperation with Intesa San Paolo and Torino Chamber of Commerce, aims at promoting cutting-edge companies across the technology spectrum of Digital, Healthcare, Smart systems, Life Sciences, Clean Technology and Information Technology.

This important recognition comes in the wake of the 2015 Alpine High-tech Venture Forum Award and the 2015 Aviva Digital On, reward of Neosperience’s leading-edge business technology and the ability to combine mobile, social, information and cloud to deliver the ideal digital customer experience across all touch points and devices.

In a world shaped by disruptive technologies, where the smartphone becomes the first screen and the primary reference in the customer journey of empowered customers, the Italian Corporate Venture Forum Award strengthen the relevance of technology developed to encourage and ease digital transformation.

The award joins the list of recognitions gathered by Neosperience over the last few years: the Top Innovation Award Italy 2014 - appointed by the President of the Italian Republic to the best tech company of the year; the International Events & Relational Strategies GrandPrix 2014; Gartner Cool Vendor and Red Herring Top 100 Europe and Global, the most important global awards in the technology world.

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Neosperience Wins the Alpine High-tech Venture Forum Award

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The year goes on great for Neosperience, winner of the 2015 Alpine High-tech Venture Forum Award. Neosperience has been chosen based on its products/technology performance and its ability to combine the best techniques of mobile, social, information and cloud to deliver the ideal experience to every customer, on every screen.

Dario Melpignano, CEO of Neosperience, has received the award during the ceremony that took place in June 25, 2015 in Lausanne, Switzerland, at the end of the Forum, co-hosted by the Swiss Chairmanship.

The Alpine High-tech Venture Forum is organized to promote innovative companies across the technology spectrum of Life Sciences, Clean Technology and Information Technology.

After the 2015 Aviva Digital On prize, another award comes as recognition of Neosperience’s leading-edge business technology in the digital customer experience market domain.

The Alpine High-tech Venture Forum Award joins the list of awards received in the last few years by Neosperience, highlighting the relevance of the technology developed to help companies implement their digital transformation.

It comes in the wake of important recognitions: the Top Innovation Award Italy 2014 - appointed by the President of the Italian Republic to the best tech company of the year; the International Events & Relational Strategies GrandPrix 2014; Gartner Cool Vendor and Red Herring Top 100 Europe and Global, the most important global awards in the technology world.

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Improve Customer Experience: Download The DCX 7-Steps Checklist

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How can I create compelling experiences for my customers? How can I guide them through the purchase process, from awareness to consideration to conversion? How can my brand evolve to embrace the mobile mind shift? Ever thought of building a checklist? The DCX 7-Steps Checklist will help you find the right answer, with requirements and insights to shape an amazing digital customer experience. A guide you can download for free.

As 2015 goes on, the key value of customer experience in the digital transformation in now undeniable: one of the latest report by Gartner predicts that "50 percent of consumer product investments will be redirected to customer experience innovations by 2017". As a result, the improvement of customer journey becomes top priority on the desk of entrepreneurs and marketing professionals.

In our world defined by disruptive mobile technology, before even starting their marketing planning companies need to recognize the two forces in action to disrupt how you build marketing strategies:

  • The empowered customer is the core of strategy, the main purpose of business (the Age of the Customer).
  • The smartphone is the primary tool to search for information and interact with brands (the Mobile-Mind Shift).

A mobile first approach, then, become critical to deliver optimal digital experiences, to connect with clients, improve engagement and meet expectations with personal, simple and compelling content and services.

WHY A CHECKLIST?

Where does the idea of a checklist come from? Some of the most respected professionals in the world, in any field, rely on the humble checklist to keep them organized and out of trouble. Advances in scientific knowledge now overwhelm event the most trained practitioners in many fields – to the point that they make regular but frequently avoidable mistakes.

Boston-based surgeon Atul Gawande’s research into the aviation, construction and investment industries helped shape the World Health Organization’s production of a two-minute, 19-point surgical checklist that has saved countless lives worldwide.

Gawande’s book – The Checklist Manifesto: How To Get Things Right, provides sample checklists, instructive examples and plenty of food for thought about how to create and fine-tune checklists that fit your job and your organization’s mission.

Good checklists focus on the “killer items” – the ones that are “most dangerous to overlook” and that people are most likely to skip. Boeing in example uses two types of checklists: “DO-CONFIRM” to verify that pilots carry out critical actions and “READ-DO” for specifying the steps pilots take while doing a specific action.

WHY A DCX CHECKLIST?

Working everyday with customers and prospects in key economic sectors - retail, fashion and luxury, automotive, financial services to name a few - at Neosperience we have recognized the importance of a non-static method to gain a strategic advantage. The idea of using checklists in critical areas is simple, yet powerful.

It got us thinking about what a digital customer experience (DCX) checklist might look like. So we crafted the first DCX 7-Steps Checklist with requirements for all projects that touch or impact organizations involved in the digital transformation and the creation of a customer-facing app.

Here is a brief description of the building blocks of a digital customer experience checklist:

  1. There is a clear definition of your target customers, with properly designed storytelling, content marketing strategy and buyer personas. The needs of target customers are well understood and you are aiming at helping and making them active participants in the experience, delivering them relevant content, with right-time personalization and engagement.
  2. A cross-functional team, with the right people from different functions has been put in place to work together (and never forget about employee engagement).
  3. You have a clear understanding of the constant stream of new technology to enhance user experiences at every touch point. What’s key for you is to understand how your specific customers can use technology, in particular Android and iOS smartphone and tablet innovation, to improve their experience with your brand.
  4. A customer journey mapping activity has been performed and there is a clear understanding of the various touch points where a digital transformation adds value in the customer’s perspective. Understanding and optimizing digitally the journey map to purchase lets you offer necessary education and a seamless experience to make it simple for people to do business with you.
  5. An agile and iterative methodology and process is in place, from the conception stage, with resources and time properly allotted, to allow working on rapid-cycle test and learn.
  6. The digital customer experience is shaped for every stage of the customer journey, from initial roll-out to ongoing support.
  7. You have defined clear objectives, associated metrics and a measurement system for how the project will impact target customers.

One of the first things you have to recognize is that digital isn’t just this added thing. It's not just one more channel. It's different and it’s about changing the way you’re operating, because it is about using data, faster cycle times, more interactivity with more empowered customers.

Much of this is – and will remain – outside our control, as the volume and complexity of the data we collect with mobiles, combined with the complexity of our customer’s minds, have exceeded our ability to take into account all the details. Digital customer experience knowledge is both saving us and burdening us.

Editor's Note: This post was originally published in October 2014 and has been revamped and updated for accuracy with the latest trends and advancements of digital customer experience.

Before downloading, a final practical advise: just ticking boxes on our 7 steps digital customer experience checklist is not the ultimate recipe. Choosing the right technology platform and partner, avoiding pitfalls and embracing a culture of teamwork and discipline is.

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10 Inspirational Customer Experience Quotes To Improve Engagement

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"Get closer than ever to your customers. So close that you tell them what they need well before they realize it themselves." Apple’s mission through the very words of its mastermind Steve Jobs. Some of the most successful companies have one thing in common – they offer an amazing customer experience. If you’re working on improving your strategy, get inspired by these eye-opening customer experience quotes, to help you foster client engagement.

What Steve Jobs is teaching us is that the secret of truly customer-centric companies lies in the ability to predict their clients’ needs and wants, and to build around it an omni-channel customer journey. To stay top of mind and stand out in competitive markets, you need to evolve one step beyond your customers. Taking advantage of technological innovation to create compelling connections everywhere and anytime.

Everything starts with the customer”: this quote is attributed to Louis XIV. Even the Sun King was well-aware of the importance of ‘clients’. Unlike traditional business differentiators like quality or price, a great customer experience is not something that you can just buy with big budgets or new methods/tools; it's a competitive advantage that can only be earned with a continous improvement cycle.

How could you start? Learning from companies that have already taken a further step into the Age of the Customer.

Here's our selection of 10 inspirationalcustomer experience quotes, to understand how they can help you in shaping an innovative client engagement strategy. Of course, they are not truth carved in stone, but you can use these quotes to drive further debate and action around your organisation.

Your most unhappy customers are your greatest source of learning." (Bill Gates) - Mistakes are part of the game. Track and measure to understand what to change, where and how.

You’ve got to start with the customer experience and work back toward the technology, not the other way around.” (Steve Jobs) - The customer, not technology, must be the core of your strategy.

It is not the employer who pays the wages. Employers only handle the money ... It is the customer who pays the wages." (Henry Ford) - Consider customers not just as a passive target but as an empowered partner.

The biggest risk is not taking any risk ... In a world that is changing really quickly, the only strategy that is guaranteed to fail is not taking risks.” (Mark Zuckerberg) - In an ever-evolving scenario, digital transformation is not an option, if you want to be customers' first choice.

We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better.” (Jeff Bezos) - In highly competitive environments, brands are judged not for product price or quality, but for the experience they build around it.

Innovation needs to be part of your culture. Customers are transforming faster than we are, and if we don’t catch up, we’re in trouble.” (Ian Schafer) - Customer experience management becomes mandatory to keep pace with clients.

How can you squander even one more day not taking advantage of the greatest shifts of our generation? How dare you settle for less when the world has made it so easy for you to be remarkable?” (Seth Godin) - The conversion path starts with a compelling storytelling across all touch points, from awareness to post-purchase.

If you make customers unhappy in the physical world, they might each tell 6 friends. If you make customers unhappy on the Internet, they can each tell 6,000 friends.” (Jeff Bezos) - Use customer experience statistics to plan an efficient business and content marketing strategy for your clients.

Each business is a victim of Digital Darwinism, the evolution of consumer behavior when society and technology evolve faster than the ability to exploit it.” (Brian Solis) - The fact that you are not planning a technology-aware customer centric strategy doesn't mean that your competitors are not doing it either.

A customer is the most important visitor on our premises, he is not dependent on us. We are dependent on him. He is not an interruption in our work. He is the purpose of it. He is not an outsider in our business. He is part of it. We are not doing him a favor by serving him. He is doing us a favor by giving us an opportunity to do so.” (Mahatma Gandhi) - You are what your customers perceive.

All these different quotes bring to the same conclusion: improving customer experience not only provides a means of differentiating your brand, but also leads to greater customer and employee engagement, loyalty, and retention. Ultimately encouraging a connection that goes deeper than the usual ‘brand-consumer’ relationship.

20 Inspirational Customer Experience Quotes from Neosperience Spa

If you're looking for more insightful customer experience quotes, check '10 Voice of the Customer Quotes' by Steve Bernstein.

YOU MIGHT ALSO LIKE: 10 Useful Customer Experience Statistics For Your 2015 Strategy

To help you ensure a strategic advantage to your organization, learn about the DCX 7-Steps Checklist crafted by Neosperience, with requirements and insights for a successful digital transformation.

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Neosperience Health Insurance Telematics platform wins Aviva award

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Neosperience is off to a very good start this new year, winning Aviva Digital On, an award promoted by Aviva, in collaboration with PoliHub - business incubator of the prestigious Politecnico di Milano. The aim of the contest was to identify and reward the most innovative digital projects to guide enterprises through digital transformation.

Neosperience has been chosen thanks to its HIT-DCX, the scalable and secure Health Insurance Telematics platform, that is shaping the future of insurances by connecting people and things of today and tomorrow. Taking advantage of new disruptive technologies - smartphones, Big Data, Internet of Things, wearables - Neosperience HIT-DCX allows to gather customer’s information and analyze lifestyle habits and health data. This enables insurance companies to offer tailored services, disincentivize higher risk clients and prevent frauds.

The 12 short-listed projects that reached the final evaluation stage, won by Neosperience HIT-DCX, have been selected among 59 proposals received by Aviva, UK largest insurer and European leading life and pensions provider, covering all areas of digital: Internet of Things, Big Data, Cloud, electronic invoicing and mobile payments.

Aviva Digital On prize opens 2015 in the wake of the important recognitions received in the last months: the prestigious Top Innovation Award Italy 2014, appointed by the President of the Italian Republic to the best tech company of the year; and the 2014 International Events & Relational Strategies GrandPrix, in the Mobile Marketing category. Before Neosperience was selected Gartner Cool Vendor and Red Herring Top 100 Europe and Global winners: the most important global awards in the technology world.

Photo Credit: Alexis Paparo

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