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Cabana Magazine - Digital Commerce

Challenge - Publishing and Digital Transformation

With the advent of digital, publishing has seen revenues from its traditional activities drop dramatically. Companies that have managed to transform themselves have had to rethink their positioning digitally. Cabana Magazine, an international magazine that deals with furniture and design, has decided to entrust its digital transformation to the Neosperience Group.

Solution - A global Digital Commerce Platform

For Cabana Magazine, the Neosperience Group has developed a multilingual Digital Commerce Platform. In addition to the subscription and the individual issues of the magazine, the platform offers the possibility of purchasing the items made by the brand in collaboration with some of the most important designers in the world.

Impact - An investment immediately rewarded

Cabana Magazine's investment for its Digital Commerce system was repaid in a few hours. In the first month the brand achieved substantial sales margins, tens of thousands of visitors, and an average shopping cart per customer of over 300 euros. The implementation with the brand's Instagram channel brought additional significant revenues.

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